Hello! I’m Iswarya.
Creating impactful experiences on visual design
I bridge the gap between design and development, creating responsive, user-focused experiences that engage, inspire, and perform flawlessly.
Selected Works
View All Projects
I specialize in bridging the gap between creativity and technology, designing intuitive user experiences and high performing websites. From UX strategy to frontend implementation, I ensure every digital touchpoint is visually compelling and aligned with business goals.
Download Resume01
Frontend Development
I turn designs into responsive, high-performing digital products with clean code, specializing in scalable websites and eCommerce platforms that ensure fast, seamless, and user-friendly experiences on any device.
02
UI/UX Designing
Designing intuitive and human-centered digital experiences that balance form and function. I focus on crafting interfaces that are visually appealing, easy to navigate, and aligned with user needs—ensuring seamless journeys that drive engagement and satisfaction.
03
AI-Driven eCommerce Sales
Leveraging AI to enhance online shopping experience, boost conversions, and optimize customer journeys through personalized recommendations and predictive analytics that maximize revenue.
Work Experience
01.
AltiusNxt Technologies
Jr. Php Developer & UI Designer
June 2024 – PresentContributed to full-cycle web development—from planning and design to coding and testing—while ensuring performance and cross-platform compatibility across Shopify, WooCommerce, BigCommerce, and Magento. Customized themes, plugins, and checkout flows to improve user experience and increase conversions.
02.
Avanexa Technologies
Web Developer
July 2022 – June 2024Built responsive websites with HTML, CSS, WordPress and JavaScript to meet client goals. Applied SEO strategies and designed intuitive interfaces to improve rankings, engagement, and conversions. Customized and optimized WooCommerce themes to reflect brand identity, enhance UX/UI, and drive sales.
03.
Transformtech Technologies
Full Stack Developer & UI Designer (Internship)
Dec 2021 – June 2022Designed wireframes, prototypes, and high-fidelity mockups to translate concepts into actionable solutions. Applied color, typography, and layout principles to deliver visually compelling, user-friendly designs. Created a seamless Admission module experience that exceeded client expectations.
04.
Freelancer
Web Developer & UI Designer
Over 2+ YearsI specialize in building responsive websites and estores, blending creative design with functional development to drive conversions. With expertise in eStores and UX/UI design, I deliver custom themes, optimized checkouts, and seamless integrations—always prioritizing user needs and measurable results.
Building Seamless Online Storefronts
Experienced in Shopify, WooCommerce, BigCommerce, and Magento, specializing in custom themes, API integrations, secure checkouts, and product workflows. Skilled in building fast, scalable storefronts with responsive, conversion-focused design. Combine strong technical expertise with UX/UI principles to deliver modern, engaging, and trustworthy eCommerce experiences
Crafting Unique Skills
4+
Collaborative and client-focused, ensuring that every project reflects the unique vision.
HTML,CSS, SCSS JS and Jquery
Bootstrap & Tailwind CSS
Wordpress and Woocommerce
25+
From startups to established brands, helping them achieve their digital goals.
BigCommerce & Shopify
Webflow, CMS, Animations
UX UI Designing & Research
I also bring strong front-end development expertise with SASS/SCSS, Git, React (UI-focused), and responsive design best practices. My experience spans WordPress, WooCommerce, BigCommerce, and theme customization with an emphasis on performance optimization. On the UX side, I’m skilled in wireframing, prototyping, design thinking, color theory, and typography. I follow SEO principles, WCAG accessibility standards, and use tools like Figma, Adobe XD, Canva, Photoshop, Google Analytics, and Hotjar to design, analyze, and enhance user experiences.
Work Experience
View Certfications
Bootcamp Certification
Completed 7-day Devtown Bootcamp with hands-on experience in JavaScript and React.js through projects, coding challenges, and industry-led collaboration.
Webflow Development
Certified in Webflow with practical experience building responsive, visually engaging websites. Skilled in layouts, interactions, CMS setup, animations, and smooth publishing workflows.
Responsive Web Design
Certified in Responsive Web Design (300 hrs) with hands-on expertise in CSS architecture, responsive grids, Flexbox, CSS Grid, and to build mobile-first & user-centric interfaces
Design Thinking for Beginners
Certified in Design Thinking with expertise in human-centered problem solving, ideation, prototyping, and iterative design to deliver innovative, user-focused solutions.
Academic Details
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Master of Computer Application
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BSc Mathematics
LRG College of Arts and Science | 89%
Aparna
Founder, Aparna's Herbal"The website for Aparna’s Herbal has been thoughtfully designed and developed to reflect our brand identity. The design captures the natural and authentic essence of Ayurveda, while the development ensures the site runs smoothly, loads quickly, and is easy to navigate on all devices. From an intuitive product catalog to a hassle-free checkout, the balance of creativity and technical execution has made the user journey simple and engaging, helping us connect better with our customers."
Dr. Pavithran Munusamy
Founder & Director, Vert Educational Institute"The Vert Academy Landing page has been thoughtfully designed and developed to reflect the institution’s commitment to education and excellence. From a development perspective, the site is highly responsive, loads quickly, and performs seamlessly across devices. The user experience is intuitive, with clear navigation and interactive sections that make it easy for visitors to explore FAQs and pricing."
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